THE VERIFIED
Independent reporting on verified reviews, consumer trust, online safety and the economics of reputation.
How authentic reviews build a healthy business profile that ranks on Google
Authentic, verified reviews are now one of the strongest organic signals a service business can build. Here is the long-term play.
Verification tiers explained: from claim to receipt-linked proof
Ecommerce verified reviews: what UK 2026 uplift data shows
CMA 2025 guidance for review platforms: the six requirements
Dental clinic reviews UK: a compliance-first 2026 guide
Local SEO in 2026: the practical playbook for UK service businesses
Latest reports
Verification tiers explained: from claim to receipt-linked proof
Ecommerce verified reviews: what UK 2026 uplift data shows
CMA 2025 guidance for review platforms: the six requirements
Dental clinic reviews UK: a compliance-first 2026 guide
Local SEO in 2026: the practical playbook for UK service businesses
Playbooks & guides
Restaurant reputation recovery after a bad month
One bad month can drop a restaurant from 4.6 to 4.1 stars. Here is the 90-day recovery plan we run with independent restaurants.
Regulated and mandatory-service businesses: reviews as the trust bridge
Solicitors, accountants, letting agents, brokers — regulated UK businesses often assume reviews are for restaurants. In fact, they matter more here than almost anywhere else.
Cosmetic clinics: the trust signals patients actually check in 2026
Verified vs unverified review sites: a buyer's field guide
Building a healthy public business profile that compounds for years
The independent shop reputation playbook: seven small moves that add up
Review invitation email vs SMS: what wins by UK sector
Protect yourself from online scams: 12 patterns and the counter-move for each
Solicitor reviews under SRA guidance: what firms can and cannot do
How verification actually works and why tiers matter.
Fake-review detection, moderation and disputes.
Trust & Safety — latest
How to spot fake reviews: a practical detection checklist
Verified vs unverified review sites: a buyer's field guide
Responding to negative reviews: a UK operator's 2026 guide
Detecting AI-generated reviews in 2026: what still works, what does not
How to avoid review sites that publish fake reviews
Read links like a security engineer.
Reviews as the strongest organic signal for service businesses.
Top from SEO
How authentic reviews build a healthy business profile that ranks on Google
Authentic, verified reviews are now one of the strongest organic signals a service business can build. Here is the long-term play.
Local SEO in 2026: the practical playbook for UK service businesses
Review schema and rich results: a practical implementation guide
Review schema and rich results: the 2026 UK compliance guide
Local SEO and reviews: what actually moves rankings in 2026
Content, email and social — grown around a verified review base.
Marketing — latest
Diminishing returns: why doubling marketing spend rarely doubles revenue
Promoting offline shops and high-street businesses online
Reviews vs ads: where a UK small business should put the next £500
Organic online promotion for UK service businesses in 2026
Turning verified feedback into pipeline.
Inside Growth
Building a healthy public business profile that compounds for years
A healthy public review profile is the single most defensible asset a service business can build online. Here is the multi-year compounding plan.
Review invitation timing: when to ask, how often, and why it matters
The single biggest lever on review submission rate is not the copy — it is the clock. Here is what 4 million invitations tell us about timing.
UK DMCC, CMA, FTC and GDPR — what changed and what to do.
CMA 2025 guidance for review platforms: the six requirements
The CMA's 2025 compliance assessment set out six baseline expectations for every UK review platform. Here they are, with what each one looks like in practice.
DMCC Act 2024: what changed for UK review platforms and businesses
DMCC Act 2024 one year in: enforcement patterns emerging
GDPR and review data: how long should a platform keep it?
AI in moderation, replies and sentiment — done responsibly.
Hotels, restaurants and short-lets — reputation at scale.
Plumbers, electricians, roofers, gardeners.
Inside Trades
Trades reviews UK: the plumber and electrician playbook 2026
A UK playbook for trades reviews for plumbers and electricians: SMS timing, job-reference invitations, photo prompts, and the local ranking loop that keeps the phone ringing.
Plumber and electrician reviews that actually book jobs
Trades reviews compete for high-intent local searches. The right five reviews outrank fifty generic ones. Here is how to build them.
Regulated care and cosmetic clinics.
Solicitors, accountants, advisers — regulated review use.
High-street shops and online stores.
Retail & Ecommerce — latest
Ecommerce verified reviews: what UK 2026 uplift data shows
High-street shops: the counter-to-Google review flow
Ecommerce: how a verified badge at checkout lifts conversion 9%
Real customers, real numbers.
Inside Case Studies
Case study: how a Manchester café went from 3.9 to 4.7 in one quarter
A 12-seat independent café ran the ScoreReview UK small-business playbook for 90 days. Rating up 0.8 stars, footfall up 34%. Here is the exact flow.
Case study: a family law firm's verified review programme after 12 months
A five-partner family law firm rolled out verified reviews with post-closure invitations. 12-month numbers: 84 reviews, 4.9 average, 22% shorter enquiry-to-instruction cycle.
What's new on ScoreReview UK.
Original research from our data set.
Top from Research & Data
Photo reviews and conversion: what UK data shows for 2026
A UK data-led look at photo reviews and conversion: how much customer images lift click-to-buy, which sectors benefit most, and the prompts that produce useful photos.






























