Dental clinic reviews: GDC compliance and verified feedback

What GDC allows

Genuine patient reviews of the experience — reception, comfort, aftercare, value. Reviews may not make clinical claims ('cured my TMJ') on behalf of the practice.

The invitation template that stays compliant

Ask about the experience, not the clinical outcome. 'How did we look after you today?' beats 'How is your new smile?' every time.

Reply carefully to clinical mentions

If a reviewer names a treatment or a condition, the reply must not confirm or elaborate — that becomes an unregulated clinical statement. Thank, invite them back, do not diagnose in public.

• Invitation asks about experience, not outcome
• No before/after photos in review requests
• Reply thanks and refers offline for clinical detail
• Named clinician requires their own consent

Reviews and Google's healthcare policies

Google's health-content quality guidelines weight review recency and reply rate heavily for medical categories. A compliant, active review profile is one of the strongest signals a dental practice can send.